April has been a busy month for fashion schools. As the semester inched to a close, graduating design students spent their last weeks frantically wrapping up final collections for the runway.
Student fashion shows are a common event around Toronto thanks to a number of secondary schools with fashion design programs. Ryerson University hosts the largest and the oldest student-run show with Mass Exodus (shout out to Pay Homage by Anabel for the photo below). It blends three fashion programs in carrying off the event from front of house to back. Fun fact – it’s also one of the few (only?) fashion shows to occur in a hockey arena.
Seneca, Humber and George Brown Colleges also exhibit student work through runway shows and exhibitions. Showcasing your fledgling brand is an important step as a young designer. I worked with London, Ontario’s Fanshawe College for many years as a guest judge during their annual student show, UNBOUND.
Winning academic accolades for a collection can often kick start a career. Sebastian Guarin, who won Best Collection at Fanshawe in 2014 explained. “Winning the David Dixon Award for Best Collection helped validate my point of view as a designer,” he said. “And helped get my foot in the door…in terms of legitimate recognition.”
As a student designer, figuring out how to translate your design vision into great looking clothes is only part of your task. These shows often bring out high profile industry professionals who have both advice and opportunity to share. It’s on the student to take advantage of these networking opportunities. With a little perseverance they can earn a leg up to start their own label, as Sebastian found in launching Atelier Guarin after graduation. “I was able to feel part of the industry right away,” Guarin noted.
Not all fashion industry leaders recommend starting a label fresh out of school. Steven Kolb, the CEO of Council of Fashion Designers of America, has been advising students to work for someone else for at least six or seven years before starting their own brand. Essentially, he’s suggesting they learn the business on someone else’s dime. The business of fashion.
That phrase, the business of fashion, is getting a lot of play these days. There’s good reason. Central Saint Martins captured the state of the industry well:
“With the explosion of new media over the last 10 years, the fashion industry has been democratized. Opportunities in fashion are no longer primarily focused on the role of designer.”
Things are changing, and they’re changing at warp speed. Fashion has been blown wide open with the influx of Wall Street finance and Silicon Valley technology. The conversation on global supply chain is gaining more traction that should help bring accountability to fast fashion. In a few years the entire retail sector – and perhaps even the fashion calendar – may look vastly different.
Enter Centennial College’s Fashion Business & Management program. Full disclosure: I was not paid for this article, but I am a paid employee of Centennial as program coordinator and part-time professor. This program is the reason I am.
The two-year Fashion Business & Management diploma program will teach students how to demonstrate business acumen across finance, communications, human resources and ethics. As well, students will drill down into all areas in the lifecycle of fashion – product development, sourcing and manufacturing, retail, marketing and media. Every step of the way the way they’ll experience the latest innovations in technology and sustainability. In fact, every student enrolled in the program will receive a brand new iPad.
We are committed to bringing relevance to our curriculum with program advisors and faculty who are who still embedded in the industry. These individuals have diverse experience – from Odessa Paloma Parker, fashion editor at The Globe and Mail – who also helped bring this program to life last year – to Tomas Romita, founder of MADE Custom Clothing.
Last week we enlisted the help of more advisors to be in a soon-t0-be-released video touting the program. It featured Shopgirls owner Michelle Germain, industry vet Marlene Shiff, designer Jennifer Fukushima and factory owner Kathy Cheng. (See it first! Stay tuned to the @TheFList on Twitter and Instagram.) I’ll share more about our other program advisors and faculty soon.
This is an exciting phase in fashion, and I’m quite proud to help further the education of the industry’s next generation. Check out the program detail on Centennial’s website and stay tuned to the F-List for new developments.
For more information on Centennial’s Fashion Business & Management program and admission requirements, click here. Have a specific question? Feel free to contact me directly at lbutler at centennialcollege dot ca.